Students working in chemistry lab
 
Minor in Marketing
(For Business and NonBusiness Majors)

This minor is designed for students who are interested in supplementing their major with additional knowledge and skills in Marketing. For additional information contact the academic advisor in the College of Business.
 

Required Courses*

 MKTG   3310        Principles of Marketing**
MKTG   3315        Promotional Strategy
MKTG   3330        Consumer Behavior

Electives:  (Choose nine hours from the following**)

MKTG   3311             Salesmanship: Concepts and Practices
MKTG   3320             Basic Advertising
MKTG   3340             Retail Management
MKTG   3345             Sales Management
MKTG   4310             Distribution Systems in Marketing
MKTG   4320             Marketing Research
MKTG   4340             International Marketing
MKTG   4350             Marketing Problems
MKTG   4390             Current Topics in Marketing
 

Total

Sem. Hrs.

3
3
3
 
 
 

3
3
3
3
3
3
3
3
3 or 6
 
 

18
 		  
  *Courses many not be applied to both a major and a minor.  See course description for prerequisites.

**Since MKTG 3310 is required for business majors as part of the business core, business majors will take an additional 3 hour course from the electives for the minor in marketing.
   
 

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